'In-Ireland events' offer a cost-effective way of marketing your business overseas without ever having to leave the country. Familiarisation trips for overseas buyers are organised, and followed by a one day or ½ day long business-to-business workshop. Irish trade partners are given the opportunity to meet up to thirty overseas buyers in face-to-face meetings.
Fáilte Ireland's largest in-Ireland event is called Meitheal, and is hosted on an annual basis. Over 300 international buyers attend a two day workshop with pre-arranged scheduled appointments between Irish trade partners and overseas buyers. Meitheal also offers a number of informal evening networking opportunities.
Download the 2016 Overseas Buyers Manual [pdf, 204KB]
Other in-Ireland events include the Canada Expo, GB Coach & Group Organisers and many more . These one day workshops facilitate one-to-one business appointments between high-end buyers and Irish trade partners.
In-Ireland events are tailor-made to suit the particular market, and appointments range from seven to ten minutes depending on the overseas market requirement.
International trade shows
Fáilte Ireland also offers over 60 overseas trade and consumer shows throughout the year. For those already established in overseas markets, these trade and consumer shows often complement existing international marketing activity.
Some of the most established international trade shows include: ITB in Berlin, IFTM in France, Jump into Ireland events in the USA and WTM in London in November.
Find out more about upcoming events and shows and pricing options.
If you are an industry partner and are interested in any of the opportunities available and are not currently active on Promotions Ireland, please email a member of the team on firstname.lastname@example.org