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  • Irish Food Champions on Quest to Canada!

    Irish Food Champions on Quest to Canada!

    Fourteen of Ireland’s top foodies departed from Dublin Airport today to travel on a food tourism benchmarking trip to Prince Edward County in Canada. Having received a phenomenal response to Fáilte Ireland’s quest to find Ireland’s food champions, the group were selected from throughout the country - Dublin, Cork, Sligo, Waterford, Donegal, Galway, Kerry, Meath, and Clare.

    The group were selected for their resounding passion and belief in Irish food, together with a commitment and drive to actively influence to shape the future of Irish cuisine and food tourism in their region.  While in Canada they will experience a bespoke itinerary developed by renowned food tourism destination expert Rebecca LeHeup (@OntarioCulinary), Executive Director, Ontario Culinary Tourism Alliance (OCTA), who will be their guide throughout the trip.

    Fáilte Ireland’s Food Tourism Manager, Helen McDaid, who accompanied the group to Canada, said:

    “Once the group returns home they will work together with their local community to help build Ireland’s food tourism reputation and encourage visitors to stop, spend and stay longer. Working together and developing networks and relationships within their localities, they will help to enhance regional knowledge of local foods and develop engaging food experiences to truly utilise food tourism as a workable economic development strategy.

    Fáilte Ireland’s vision for food tourism is that Ireland should be recognised for the availability, quality and value of our local and regional food experiences, which bring with them a unique sense of Irish culture and hospitality. Ireland has all the ingredients to deliver on that promise.  This educational visit to Canada will provide the tools for the Food Champions to return home and get behind their region in providing an opportunity to experience, see and taste a truly unique food offering, thereby generating more business for the local area.”

    Canada’s Prince Edward County was picked as a model because it faces similar challenges to Ireland and has a range of successfully integrated food tourism products and activities, and the people behind these. While there, the group will meet with the pioneers of the local food movement about how they used quality local produce and food customs to differentiate and successfully position Prince Edward County as a reputable food tourism destination with initiatives like the Prince Edward County Taste Trail http://tastetrail.ca/

    ENDS

    For further information please contact:
    Catherine Whelan, Fáilte Ireland
    01 8847181 / 087 6449572

    Note for editor
    Fáilte Ireland, the national tourism development authority, was established in 2003 to guide and promote tourism as a leading indigenous component of the Irish economy.

    The tourism and hospitality industry employs an estimated 170,000 people and generates almost €5 billion in revenue a year. 

    Emerging Food Champions Nomination
    Anthony Creswell,  Ummera Smokehouse, Timoleague Cork
    Brid Torrades, Café Osta/Só, Sligo
    Colin Jephson, Ardkeen Quality Food Store, Waterford
    Donal Doherty, Harry's Restaurant, Bridgend, Donegal
    Fergus O'Halloran, The Twelve, Galway
    JP McMahon Aniar Restaurant, Cava Restaurant and Eat Gastropub (EAT Galway) Galway
    Mark K Murphy, Dingle Food Market, Dingle, Kerry
    Olivia Duff, Headfort Arms Hotel, Kells, Meath
    Padraig Og Gallagher, Boxty House, Dublin
    Ruth Healy, URRU, Bandon, Cork
    Siobhan NiGhairbhith, Inagh Farmhouse Cheese, Clare
    Sylvia Meulmeester Greenes Rest/Cork Food Week Cork Cork
    Therese McDermott, Waterford Festival of Food Ltd, Dungarvan, Waterford
    Yvonne Carty, Hey Pesto!, Offaly

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