New suite of iWalks launched to attract more of the culturally curious
Six new free Dublin iWalk guides have been added by Fáilte Ireland to their Visit Dublin series of themed audio guides. Now available for visitors to download from VisitDublin.com, the iWalks are podcast audio guides which tell the story of Dublin through a variety of themes.
Covering the many fascinating aspects of the city and its history, the guides are narrated by renowned historian, tour guide and artist Pat Liddy and have been developed with new market segments such as the social energisers, the culturally curious and the business tourism visitor in mind.
The guides cover Dublin by Dart, City of Literature, Dublin in Film, Dublin Rock n’ Stroll, Dublin in Half a Day and a Day in Dublin. (See detailed info below)
Announcing the new product, Minister for Transport, Tourism and Sport, Leo Varadkar said:
“The iWalks are hugely popular with visitors to Dublin. It’s one of the new ways that we are targeting specific types of visitors. In this case it’s the culturally curious tourist who wants to find out more about the city and its modern heritage, and who wants to do this through technology. That’s why we also provide wi-fi at many of our tourism offices. These iWalks are well-thought out, entertaining, and completely free.”
Speaking about the new visitor guides, Failte Ireland’s Visit Dublin Manager, Kiela Brodigan emphasised –
“We are delighted to be able to add six more themes to what has already proven to be a popular resource for visitors. Our iWalks are one of the most visited section on the Visit Dublin website and to date we have recorded more than 800,000 downloads proving that they are the perfect guide for independent travellers who wish to take the city on by themselves.”
These new guides will join 12 more guides which cover, among other themes, Guinness, Croke Park, Georgian Dublin, Viking and Medieval Dublin, Temple Bar and much more. Each podcast is accompanied by a free full colour brochure featuring maps and original illustrations and can be downloaded directly from VisitDublin.com at
http://www.visitdublin.com/downloads/dublin_podcasts
Ms Brodigan continued -
“Interactive and easy to use, we are certain that these guides, which have been developed with our target markets in mind will prove just as popular as the existing guides which ensure visitors to Dublin don’t miss a trick when it comes to exploring Dublin.
“These resources are proving popular throughout Dublin and are a perfect online resource that any Dublin business can include on their website.”
The new guides include:
1. Dublin by Dart – Take a tour of the city on the bay and explore Dublin’s coastal villages (North & Southside) by DART, Dublin’s public transport system.
2. City of Literature – Walk in the footsteps of Dublin’s famous writers, poets, playwrights and journalists a UNESCO City of Literature and home to the Book of Kells, birthplace of James Joyce, Oscar Wilde and four Nobel Prize Winners for Literature.
3. Dublin in Film - As a filming location, easy access to world-class production facilities as well as mountains, sea and historical sites means Dublin has been a star performer in several international productions. Explore Dublin’s famous film locations with this tour.
4. Dublin Rock n’ Stroll - A musical tour of Dublin walking in the footsteps of Dublin’s world famous artists: U2, Sinead O’Connor, Enya and Glen Hansard. A Spotify playlist has also been developed to accompany this tour so that visitors can enjoy the music while they are on the move.
5. Dublin in a Half a Day - For those on a tight schedule or conference delegates this short walk of Dublin will showcase Dublin’s most interesting highlights and key historic attractions.
6. A Day in Dublin - This tour will take you to the primary heritage sites and historic venues.
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ENDS
For further information please contact:
Alex Connolly – Head of Communications
086 7966320/01 8847884
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