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Get quality assured

Provide consumers with the symbols and standards of service they trust and make quality assurance work for your business.

Get quality assured
Managing sales channels for international growth

Our research helps develop a deeper understanding of global sales channels and how you can use them to grow international sales and revenue.

Access the channel research
Events and trade shows

'In-Ireland events' offer a cost-effective way of marketing your business overseas without ever having to leave the country.

Find events and trade shows
International publicity

Fáilte Ireland host over 1,400 international media from 18 markets offices annually, generating advertising value in the region of €300 million per year.

Gain international publicity

International sales

Fáilte Ireland is the National Tourism Development Authority. Our role is to support the tourism industry and work to sustain Ireland as a high-quality and competitive tourism destination. We provide a range of practical business supports to help tourism businesses better manage and market their products and services.

We also work with other state agencies and representative bodies, at local and national levels, to implement and champion positive and practical strategies that will benefit Irish tourism and the Irish economy. We promote Ireland as a holiday destination through our domestic marketing campaign,, and manage a network of nationwide tourist information centres that provide help and advice for visitors to Ireland. 

When selling to international markets, getting to know your target markets overseas is key to increasing your sales. Identify your consumers, find out how to market your business online and learn about global segmentation with these resources. Explore these toolkits to learn how you can increase sales for your international tourism business.