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Ireland's Ancient East
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Use these customised resources to promote your tourism business as part of Ireland's Ancient East.

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Ireland's Ancient East

Fáilte Ireland is the National Tourism Development Authority. Our role is to support the tourism industry and work to sustain Ireland as a high-quality and competitive tourism destination. We provide a range of practical business supports to help tourism businesses better manage and market their products and services.

We also work with other state agencies and representative bodies, at local and national levels, to implement and champion positive and practical strategies that will benefit Irish tourism and the Irish economy. We promote Ireland as a holiday destination through our domestic marketing campaign, DiscoverIreland.ie, and manage a network of nationwide tourist information centres (create link to list of TIOs) that provide help and advice for visitors to Ireland. 

To offer visitors a compelling motivation to visit the East of our country, we have developed an umbrella destination called Ireland’s Ancient East. This new branding will ensure that the area is presented in a cohesive and unified manner. We want to create an emotional pull and inspire visitors to travel to this part of the country.