If you already have hundreds or thousands of fans and you are running out of ideas on what to do to take it to the next level, then this workshop will help you understand how to make effective use of the more advanced functionality of Facebook to help you significantly grow your fanbase, improve the engagement and interaction levels with your fans and ultimately generate leads for your business.
Very popular last season with businesses that have an active presence on Facebook but want to be more active and grow further!
What is covered in this workshop?
• Using Facebook as a page – making posts and comments as your business
• Facebook Newsfeed and Edge rank – understand the important of interaction on your page and how this effects how many fans see your posts
• Increasing fans – ideas and methods for growing your fanbase
• Understand the new Facebook timeline and how it differs from your page
• Running competitions – understand the different types of competitions you can run and the rules associated with competitions on Facebook
• Using a variety of applications to enhance your business profile, such as integrating your YouTube channel into Facebook
• Understanding the Facebook Open Graph
• Facebook integration options with your website
• Setting up and running Facebook advertising campaigns
• Setting up landing pages for advertising
• Understanding Facebook Insights to measure how your Facebook page is performing and how you can improve and capitalise on your fanbase
Please bring your laptop (and WiFi access if available) with you to this workshop.