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    Free webinar - creative writing tips

    Free webinar - creative writing tips

    The latest in our series of web support webinars is taking place on Wednesday July 31st at 11am and will look at how you can use creative writing to engage your ideal clients and motivate them to buy from you. 

    Creative writing is the art of using words in an emotive way to compel potential customers to take a particular action (e.g. subscribe to your e-newsletter, get in touch with you or buy your products / services). One of the most effective ways to use creative writing is to tell stories.

    In this webinar, we will go through the top ways to use creative writing to engage your ideal clients and motivate them to buy from you, including:

    • How to use narrative storytelling to capture your audience’s attention
    • How to create experiences for people instead of selling to them
    • How to use storytelling to stimulate the senses e.g. touch, taste and smell.
    • How to write content that is specific and relevant to your target audience
    • How to promote the benefits to customers instead of describing your products / services
    • How to use emotive language to motivate people to buy from you

    To register for the webinar click here:

    https://failteireland.webex.com/mw0307l/mywebex/default.do?siteurl=failteireland

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