Adventure tourism presents a great opportunity to develop certain areas, increase visitor numbers and grow revenue for all.
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Anglers travel to Ireland for more than just the fishing. They come to: ‘Travel, Stay, Fish and Play.’
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Cycling tourism represents a growing market segment with valuable opportunities in cycle hire and cycling holidays.
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Irish tradition has given rise to the development of equestrian tourism as a niche within the portfolio of tourism offers.
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Fáilte Ireland's family holiday initiative aims to realise the full potential of Irish resorts and make them famous for family holidays.
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Ireland's reputation as a destination for high-quality and challenging golf has grown substantially over the last decade.
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Ireland has a wealth of waterways that offer not only cruising opportunities but also angling, walking and general recreation.
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Over 800,000 overseas visitors claimed to have gone hiking/cross-country walking in Ireland in 2009.
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With year-on-year growth since 1990, this segment of the tourism market provides destinations with potential to attract high spending visitors to their shores.
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Visit our Research and Statistics section for more detailed data on activity tourism.
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