Sales campaigns

Commercial development domestic promotion campaign

Fáilte Ireland’s priority is supporting the nation’s tourism and hospitality businesses to survive, re-open and recover from the catastrophic impact COVID-19 has had on our industry.

This crisis is affecting every tourism business in the country. In the absence of international business coming on to the island, Fáilte Ireland provides a Business Development scheme.

Available to all Irish-based industry groups, this scheme assists in the development of domestic promotion campaigns to target conversions from consumers via the partners' own channels. The scheme has been made available to support Ireland’s tourism providers convert business in the domestic market.

Sales campaign support guide


Find support for driving domestic sales campaigns with a variety of partners.

Read the support guide