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    Use these customised resources to promote your business as part of Ireland's Hidden Heartlands.

    Website Improvement Programme

    Do you want to make your website work harder for you and help you win more customers? Fáilte Ireland’s Website Improvement Programme, which has been designed especially for visitor attractions and activity providers in Ireland’s Hidden Heartlands, is a training and investment programme that will help you improve the content and functionality of your website, as well as improving your digital skills.

    We are inviting visitor attractions and activity providers in Ireland’s Hidden Heartlands who are interested in participating in the Website Improvement Programme to email us at and request an Expression of Interest form.

    As part of the Programme, a Website Improvement Plan will be prepared for each successful applicant. Fáilte Ireland will provide training and funding to successful applicants to commission necessary improvements to their website in the areas of design and content, download speeds, mobile usability, etc. The Programme will also look to assist businesses with improving their Search Engine Optimisation which will help drive additional traffic to their website.

    Through this Programme, Fáilte Ireland will be offering Investment Grants of between €3,000 and €30,000. Fáilte Ireland’s contribution will constitute a maximum of 75% of the eligible costs. A minimum 25% match funding will be required by each participating business. Full details of the Programme are included in the Application Guidelines document.

    How to Apply

    The first step is to read the Application Guidelines for the Website Improvement Programme which can be viewed here.

    If you think you are eligible to apply, please email the Ireland’s Hidden Heartlands team at to check your eligibility and to request a copy of the Expression of Interest form. The Expression of Interest form will then be emailed to you.

    Once you have completed the Expression of Interest form, you should email it to

    The closing date for receipt of completed Expression of Interest forms is Wednesday 24th July at 12 noon.

    Incomplete Expression of Interest forms received after the closing date will not be considered for evaluation.  

    When completing the online expression of interest form, you will be required to give your consent to Fáilte Ireland and their web consultants for ‘Read Only’ access to your website analytics. This will be required to conduct a website review and see how your website is performing across key metrics.