The Wild Atlantic Way
Be part of a story that has captivated audiences around the world. The Wild Atlantic Way is Ireland's first defined touring route, stretching along the Atlantic coast from Donegal to West Cork. It has become synonymous with spectacular landscapes, adventure activities and welcoming tourism operators — and has achieved impressive visibility within overseas tourist markets.
The following resources are designed to help you grow your Wild Atlantic Way tourism business and use this world-renowned brand to its full potential.