Digital & Technology

Tourism visibility masterclass: SEO, AI Tools & AEO strategies

Thursday, 15 October 2026 10:00 - 12:00

Online

Free

To register for this course, you will be brought to learniFI, our learning platform. You will need to sign in or create an account.

Tourism visibility masterclass: SEO, AI Tools & AEO strategies

Overview

Get your business seen in a crowded digital space. In this practical workshop, discover how to improve your online presence, make the most of AI tools, and shape content that helps visitors find and choose your experience.

What to expect

Practical techniques to get better results from AI
Ways to apply AI across marketing, customer feedback, and HR
Insight into tools like GPTs and agents to improve efficiency
Clear, low-risk starting points for your business

Who is this course for?

Ideal for: Tourism operators who want to grow their online presence, improve discoverability, and stay ahead in a fast-changing digital world.

Note: Learners should be comfortable using AI before attending this workshop.

Why this matters

AI is changing how tourism businesses operate, from marketing to customer service. Building the right skills now will help you save time, work more efficiently, and stay competitive as technology and customer expectations continue to evolve.