Influencing skills and stakeholder management

Overview

Do you ever struggle to gain buy-in from senior leaders or secure support for your ideas when you do not have formal authority? This focused two-hour live online programme helps you influence with confidence and build strong stakeholder relationships. 

Designed for business owners, managers, and operational professionals, it gives you practical tools you can use straight away. You will learn clear approaches to influence upwards, understand and map your stakeholders, and strengthen how you communicate to build trust and credibility. You will leave with a simple, practical framework you can apply in real workplace conversations, helping you gain stronger engagement and move ideas forward with impact.

What to expect

• Interpret data from Google Analytics, social media insights, email reports and customer reviews
• Identify your strongest audiences and the channels that reach them most effectively
• Analyse which content, offers and pages drive engagement and bookings
• Prioritise actions that will improve your return on investment
• Use a simple monthly framework to track performance with confidence
• Use AI tools to speed up analysis, summarise insights and spot opportunities more easily