Getting ready to use AI

Overview

Curious about how AI can support your tourism business? This introductory course explores practical ways AI can help with everyday activities such as marketing, customer service, planning, and administration. You'll learn how to get started with AI tools, use them responsibly, and build confidence in applying AI to support your business while ensuring all AI-generated content is reviewed and adapted before use.

What to expect

Are you curious about how AI can support your tourism business? This practical introductory course will help you get ready to use AI with confidence. You'll explore how AI can assist with everyday business activities, including marketing, customer service, planning, and administration.

The course highlights where AI can add value, introduces responsible and safe AI practices, and helps you prepare to use AI tools before attending more advanced AI training. By the end of the course, you'll have a better understanding of how AI can support your business and the importance of reviewing and adapting AI-generated content before using it.

What will I learn

By the end of this course, you will be able to:

• Explain how AI can support everyday tasks within a tourism business.
• Identify practical opportunities to use AI for marketing, customer service, administration, and business planning.
• Access and begin using an AI tool in preparation for further AI training.
• Recognise how to use AI safely, responsibly, and ethically in a business setting.
• Review, edit, and adapt AI-generated content to ensure it is accurate, relevant, and appropriate for your business needs.