Google Search Console and heat maps
Online
Duration: 20 minutes
Free
To register for this course, you will be brought to learniFI, our learning platform. You will need to sign in or create an account.

Overview
Understanding how people find and use your website can help you make more informed improvements. This course introduces Google Search Console and heatmapping tools, showing you how to use them to understand website performance, search visibility and customer behaviour.
Who is this course for?
Suitable for tourism business owners, managers and staff who manage or contribute to their business website and want to better understand its performance.
By the end of this course you will be able to:
- Understand the value of Google Search Console and heatmapping tools
- Set up Google Search Console for your website
- Use Google Search Console reports to understand website traffic and search performance
- Use heatmapping tools to understand how customers interact with your website
Google Search Console and heatmaps
Use GSC and heatmaps to understand and improve website performance.
Practical, relevant, and free. Learn at your own pace and develop skills that make a real difference.