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Marketing your business

As Fáilte Ireland helps our domestic audience to rediscover their land and the many world-class experiences that await them, we are heavily investing in increased marketing activity.

Prior to the pandemic, Irish residents spent €2bn on home holidays and €5bn on overseas holidays. With only 65% of Irish people taking breaks away in Ireland, there is significant opportunity to fundamentally change their longer-term sentiment towards domestic escapes.

With Fáilte Ireland's help, now is the time for your tourism business to tap into the marketing buzz and engage with this audience.

Get listed on DiscoverIreland.ie

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Get your business listed on DiscoverIreland.ie, our consumer website.

Get listed

Ireland's Content Pool

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Find thousands of free images at your fingertips by registering for Ireland's Content Pool.

Access thousands of free tourism images

Marketing resources

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Get the most out of your marketing spend with our practical Domestic Marketing supports.

Find out more about our Domestic Marketing supports

Fáilte Ireland Events Portal

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Promote your festivals and events on DiscoverIreland.ie.

Get listed here

Marketing campaigns

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Find out more about recent Fáilte Ireland marketing campaigns.

Find out about our campaigns

Social media resources

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Our tools highlight the benefits of key social media channels for hospitality and tourism.

Use our COVID-19 Support Hub resources