Ireland’s Hidden Heartlands: Destination and Experience Development Plans

See how local plans are shaping stronger destinations, visitor experiences and tourism opportunities across Ireland’s Hidden Heartlands.

Developing tourism across the region

Lough Derg Destination and Experience Development Plan
Supporting sustainable tourism across Tipperary, Clare, and Galway through a five-year plan.
Upper Shannon, Shannon-Erne and Border destination and experience development plan
Supporting sustainable tourism across Cavan, Leitrim, and Roscommon through a five-year plan.
Draft Ballyhoura Country Destination and Experience Development Plan
Review the draft Ballyhoura tourism development plan and related consultation documents.

Supporting businesses in Ireland's Hidden Heartlands

Overview
Align with the regional experience brand to build stronger visitor experiences across Ireland’s Hidden Heartlands.
Resources
View strategy documents, brand assets and business supports for Ireland’s Hidden Heartlands.
Meet the team
Connect with Ireland's Hidden Heartlands regional team for contacts, supports, and ways to get involved.