EU Just Transition Digital Transformation Programme

EU Just Transition Digital Transformation Programme

The EU Just Transition Digital Transformation Programme is built to suit your business and align perfectly with where you are on your digital journey, and where you need to go next. Delivered by Fáilte Ireland and leading subject matter experts, we will work closely with you to identify your business’s specific digital needs in order to improve your online presence, drive more business, unlock greater productivity and save you valuable time and money.

Is your business eligible?

This programme is open to tourism businesses within the EU Just Transition territory including:

  • Visitor experiences – including attractions, activities & day tours
  • Accommodation providers
  • Golf Courses
  • Destination Marketing Organisations

Check out our Guidelines for further details on eligibility and T&Cs. The application and approvals process for this Digital Transformation Programme can be found on page 26.

Take the next step in your digital journey! 

Complete our short Expression of Interest form to secure your place and join hundreds of Irish tourism businesses already reaping the benefits of digital transformation. Closing date extended until 31st January 2024.


Not sure if this digital programme is for you?

Check out our digital prospectus and discover how we can help your business.

Digital Transformation Stories


Check out recent success stories from digital transformation programmes we have delivered for tourism businesses.

Watch now



Need further information on the fund? Read our frequently asked questions.

Read the FAQs

Regenerative Tourism Guide


Find out more about planning your tourism project within this area

View the guide